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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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Articles by Elspeth Pridham

living area in central London apartment
  • September 11, 2024September 11, 2024
  • Leave a Comment on Project: the musician’s home

Project: the musician’s home

I spoke to Simone Gordon and Sophie van Winden of Owl about the playful interior they created for this Central London apartment

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Permission to use photography
  • September 11, 2024September 11, 2024
  • Leave a Comment on Permission to use photography

Permission to use photography

When you commission photography of your projects, it’s vital to understand what rights you have to use it and what permissions you need. This guide, originally published by the BIID, covers all you need to know

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Focus at Design Centre Chelsea Harbour
  • September 11, 2024May 27, 2025
  • Leave a Comment on Talks at Focus

Talks at Focus

Are you heading to Focus at Design Centre Chelsea Harbour? I’m involved with a couple of talks and it would be great if you could join me

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coastal cottage in Cornwall by Sims Hilditch
  • August 21, 2024September 26, 2024
  • Leave a Comment on Project: Coastal cottage

Project: Coastal cottage

Sims Hilditch have created the perfect coastal cottage in Cornwall for an active family

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Interior trends 2025
  • August 21, 2024August 21, 2024
  • Leave a Comment on Interior trends for 2025

Interior trends for 2025

Charu Gandhi, founder of international interior design and architecture studio Elicyon, shares the three pivotal interior trends to consider in 2025

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Tom Raffield at Design Centre Chelsea Harbour
  • August 21, 2024May 27, 2025
  • 1 Comment on New showrooms at DCCH

New showrooms at DCCH

If you are heading to Focus there are new showrooms at Design Centre Chelsea Harbour worth exploring

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Oast houses at Tillingham vineyard
  • August 1, 2024August 6, 2024
  • Leave a Comment on My night at Tillingham vineyard

My night at Tillingham vineyard

What’s not to love – wine, pizza and a night under the stars at Tillingham vineyard

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  • August 1, 2024August 1, 2024
  • Leave a Comment on New showroom for JANUS et Cie

New showroom for JANUS et Cie

Outdoor furniture brand JANUS et Cie has opened its first London flagship showroom

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SBID finalists announced
  • August 1, 2024August 1, 2024
  • Leave a Comment on SBID finalists announced

SBID finalists announced

The SBID finalists have been announced and now it’s your turn to vote

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Sweet Pea from Knots Rugs
  • August 1, 2024August 8, 2024
  • Leave a Comment on This week’s product launches

This week’s product launches

Floral inspired rugs, a glass pool table and a psychedelic fabric. These are the products that caught my eye this week

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

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