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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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Matteo Bianchi
  • September 28, 2026September 28, 2026
  • Leave a Comment on Project: Victorian terrace

Project: Victorian terrace

Matteo Bianchi Studio transformed an ’emotionally blank’ house into a vibrant, welcoming home

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BIID 10,000 changes everything
  • September 23, 2026September 23, 2026
  • Leave a Comment on Navigating the art market spending rules

Navigating the art market spending rules

Buying art for clients is a mine field of anti money laundering regulation. Fortunately, the BIID has launched a campaign to support interior designers through the process

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Decorex 2026
  • September 23, 2026September 23, 2026
  • Leave a Comment on Decorex 2026

Decorex 2026

Decorex returns to Olympia London from 11-14 October, promising high-end craftsmanship, cutting-edge design, exclusive product launches plus live talks and demonstrations

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BIID president
  • September 23, 2026September 23, 2026
  • Leave a Comment on New president for the BIID

New president for the BIID

The British Institute of Interior Design (BIID) has welcomed Anna Burles as its new President

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London Design Festival
  • August 24, 2026August 24, 2026
  • Leave a Comment on London Design Festival

London Design Festival

Forget summer flip flops, you’re going to need comfortable trainers to get round all there is to see in London this September

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Capston House Bryan O'Sullivan
  • July 27, 2026July 27, 2026
  • Leave a Comment on Project: The Capston

Project: The Capston

Bryan O’Sullivan Studio has brought genuine warmth and distinctive character to prime riverside development The Capston

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Founders of Meredith House
  • July 22, 2026July 27, 2026
  • Leave a Comment on In conversation with: Meredith House

In conversation with: Meredith House

Meredith House is a new fabric and wallpaper studio founded by sisters Sophie Porter and Celia Haynes as a tribute to their late father

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WOW!house 2026
  • June 11, 2026June 11, 2026
  • Leave a Comment on Inside WOW!house 2026

Inside WOW!house 2026

Once again WOW!house 2026 is a triumph. Here is a complete guide to the event with photos of every room

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Toni Black House of Black
  • May 27, 2026May 27, 2026
  • Leave a Comment on Walls that speak

Walls that speak

During Clerkenwell Design Week I was involved in a panel discussion on the future of wallcoverings. In this follow up feature interior designer Toni Black shares her views on how creative walls evoke a sense of atmosphere

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Alfa Tiles
  • April 22, 2026April 22, 2026
  • Leave a Comment on Project: award winning bathroom

Project: award winning bathroom

This award winning bathroom design balances period features with a dramatic aesthetic

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

Recent Posts

  • Matteo Bianchi

    Project: Victorian terrace

    September 28, 2026
  • BIID 10,000 changes everything

    Navigating the art market spending rules

    September 23, 2026
  • Decorex 2026

    Decorex 2026

    September 23, 2026
  • Little Greene

    This week’s product launches

    September 23, 2026
  • Pippa Paton

    New book

    September 23, 2026

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