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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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The latest news from the interior design industry

Little Greene Remix paint
  • July 27, 2023January 12, 2026
  • Leave a Comment on PETA’s Vegan Homeware Awards 2023

PETA’s Vegan Homeware Awards 2023

Luxurious silk-free sheets, a range of vegan candles and a chair in pineapple leather are among the items chosen as winners in PETA’s Vegan Homeware Awards

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  • July 20, 2023August 26, 2025
  • Leave a Comment on This week’s product launches

This week’s product launches

A cloud mirror, jungle tiles and a mighty stone bath. These are the products that caught my eye this week

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May Fawzy president of the British Institute of Interior Design
  • July 20, 2023July 20, 2023
  • Leave a Comment on New president for the BIID

New president for the BIID

The British Institute of Interior Design (BIID) has welcomed May Fawzy as its president

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  • July 6, 2023July 6, 2023
  • Leave a Comment on Showroom news

Showroom news

Nina Campbell opens on Pimlico Road and Poggenpohl’s showroom in Hampstead reopens after a devastating fire

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Rugs from Art+Loom
  • July 6, 2023July 6, 2023
  • Leave a Comment on This week’s product launches

This week’s product launches

Lighting inspired by baskets plus rugs inspired by rocks and candy. Here are the product launches that caught my eye this week

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gold bathroom at WOW!house
  • June 21, 2023May 27, 2025
  • Leave a Comment on Inside the WOW!house

Inside the WOW!house

What can I say about WOW!house at Design Centre Chelsea Harbour, other than wow!

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Porcellana from Mini Moderns
  • June 16, 2023June 16, 2023
  • Leave a Comment on This week’s product launches

This week’s product launches

Summer bright wallpaper, lights inspired by balloon art and a world first for tiles – these are the products that caught my eye this week

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  • June 13, 2023May 27, 2025
  • Leave a Comment on What’s on in June

What’s on in June

Future Fabrics, New Designers and of course WOW!House – time to add some dates to your diary

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  • June 1, 2023June 1, 2023
  • Leave a Comment on Breaking the barrier to sustainable furniture

Breaking the barrier to sustainable furniture

In this insightful essay Marc Richard, CEO of CE International, explores how the commercial furniture industry could be more sustainable

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Jonathan Adler store
  • May 25, 2023May 25, 2023
  • Leave a Comment on Latest showrooms and websites

Latest showrooms and websites

American glamour in South Kensington, colourful kilims in Hammersmith and ready to buy accessories from Invisible Collection

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

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