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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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  • Inside WOW!house 2026

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  • Walls that speak

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  • Project: award winning bathroom

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  • Introducing Ateliers Lemaître

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  • February 16, 2021August 2, 2021
  • Leave a Comment on Project: Bermonds Locke

Project: Bermonds Locke

Step inside Bermonds Locke, the home-meets-hotel development in Bermondsey. I was intrigued by the imaginative use of repurposed materials

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  • February 16, 2021October 11, 2021
  • Leave a Comment on 10 new tile designs

10 new tile designs

Bamboo, Ibiza and Delft. Just three of the inspirations behind this spring’s tile launches

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  • February 15, 2021January 5, 2026
  • Leave a Comment on The importance of professional contracts

The importance of professional contracts

The BIID’s professional services contracts for interior designers are jargon free and easy to manage

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

Recent Posts

  • Bloomfield Ink

    This week’s product launches

    July 8, 2026
  • Etons Bespoke

    In conversation with: Etons Bespoke

    July 8, 2026
  • London Design Festival

    LDF comes to Soho

    July 8, 2026
  • Home Cinema

    Project: CEDIA award winning home cinema

    June 24, 2026
  • Armac Martin

    New Showroom for Armac Martin

    June 24, 2026

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