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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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  • Project: Regency grandeur

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  • Introducing Ateliers LemaĆ®tre

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  • Fabrics & wallpapers Spring 2026

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  • Project: Fulham maisonette

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Joy pavilion Morag Myerscough
  • January 9, 2023January 9, 2023
  • Leave a Comment on YesColours spreading a feel good ethos

YesColours spreading a feel good ethos

On a mission to spread happiness and optimism, YesColours has partnered with artist Morag Myerscough to create the Joy Pavilion at Sheffield Children’s Hospital

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  • January 9, 2023January 9, 2023
  • Leave a Comment on 2023 BIID Interior Design Awards open to entries

2023 BIID Interior Design Awards open to entries

Following the successful launch of the BIID Interior Design Awards last year, the British Institute of Interior Design has announced that the 2023 awards are now open for entry

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  • January 5, 2023January 16, 2023
  • Leave a Comment on In conversation with: Theres Hoyos of MAIE

In conversation with: Theres Hoyos of MAIE

Moving to a new home during lockdown gave Theres Hoyos the time to develop her business MAIE, a brand of sustainably sourced and artisan made homeware and furniture

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The Home Interiors Show
  • January 4, 2023January 4, 2023
  • Leave a Comment on New event – the Home Interiors Show

New event – the Home Interiors Show

A new trade event has been announced for the interiors industry. Home Interiors Show will debut alongside this year’s January Furniture Show

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ND On The Green
  • January 4, 2023January 4, 2023
  • Leave a Comment on Inside ND On The Green

Inside ND On The Green

Despite running a successful interior design business, Natascha Dartnall has also found time to open a shop, ND On The Green, selling gorgeous artisan pieces

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Hampstead home by Cherie Lee
  • December 15, 2022December 15, 2022
  • Leave a Comment on Project: Two into one

Project: Two into one

Cherie Lee’s clients had previously combined two apartments in Hampstead but weren’t happy with the layout. Cherie tells us how she solved the dilemma

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Steinway & Son a very clever piano
  • December 15, 2022December 15, 2022
  • Leave a Comment on This week’s product launches

This week’s product launches

A very clever piano, reformed stone tiles and elegant bedside tables. These are the products that caught my eye this week

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CP Hart glass basin
  • December 8, 2022April 15, 2024
  • Leave a Comment on This week’s product launches

This week’s product launches

A colour changing basin, innovative TV and stylish bathroom heating. These are the products that caught my eye this week

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The New Country
  • December 8, 2022April 12, 2023
  • Leave a Comment on How to bring city style to rural homes

How to bring city style to rural homes

In his first ever book, Dean Keyworth, former president of the BIID, guides designers and homeowners through the challenges of designing for rural properties

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Andra Munro
  • December 8, 2022July 26, 2023
  • Leave a Comment on In conversation with: Andra Munro

In conversation with: Andra Munro

Andra Munro is an award winning lighting designer creating extraordinary, sculptural pieces in porcelain.

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

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