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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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  • London Design Festival

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  • Project: The Capston

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  • In conversation with: Meredith House

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  • Inside WOW!house 2026

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Etons Bespoke
  • July 8, 2026July 8, 2026
  • Leave a Comment on In conversation with: Etons Bespoke

In conversation with: Etons Bespoke

Etons Bespoke founder, Adam Ghoul, explains how bespoke joinery is about far more than making furniture, it’s about bringing ambitious design concepts to life

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London Design Festival
  • July 8, 2026July 8, 2026
  • Leave a Comment on LDF comes to Soho

LDF comes to Soho

For the first time, Soho will be included as a London Design Festival district

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Home Cinema
  • June 24, 2026June 24, 2026
  • Leave a Comment on Project: CEDIA award winning home cinema

Project: CEDIA award winning home cinema

A traditional-style home cinema brings rich, immersive audio and understated drama to a seaside Victorian home, balancing budget, performance and architecture with engineering precision

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Armac Martin
  • June 24, 2026June 24, 2026
  • Leave a Comment on New Showroom for Armac Martin

New Showroom for Armac Martin

Hardware specialist Armac Martin is now at Design Centre Chelsea Harbour

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  • June 24, 2026July 6, 2026
  • Leave a Comment on This week’s product launches

This week’s product launches

Vintage lamps, Beirut tiles and a wallcovering inspired by the TV show Dynasty

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WOW!house 2026
  • June 11, 2026June 11, 2026
  • Leave a Comment on Inside WOW!house 2026

Inside WOW!house 2026

Once again WOW!house 2026 is a triumph. Here is a complete guide to the event with photos of every room

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Lapicida Slab Gallery
  • June 11, 2026June 11, 2026
  • Leave a Comment on Lapicida opens Slab Gallery

Lapicida opens Slab Gallery

Stone specialist Lapicida has opened Slab Gallery at its Harrogate headquarters

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  • June 8, 2026June 11, 2026
  • Leave a Comment on This week’s product launches

This week’s product launches

An embroidered wall covering, fabric that celebrates rural life and a tile depicting the Loch Ness monster. Here are the products that caught my eye this week

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BIID Interior Design Awards
  • May 27, 2026May 27, 2026
  • Leave a Comment on BIID Interior Design Awards shortlist announced

BIID Interior Design Awards shortlist announced

Are you on the list? Find out who’s shortlisted for this year’s BIID Interior Design Awards

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Fermoie
  • May 27, 2026June 8, 2026
  • Leave a Comment on This week’s product launches

This week’s product launches

Textiles inspired by a mountain, a wiggly mirror and a painterly rug, These are the products that caught my eye this week

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

Recent Posts

  • London Design Festival

    London Design Festival

    August 24, 2026
  • Focus/26

    Focus/26 on Design

    August 24, 2026
  • CP Hart

    This week’s product launches

    August 24, 2026
  • SBID International Design Awards

    SBID public vote now open

    August 24, 2026
  • Bolia London

    New showroom

    August 24, 2026

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