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Elspeth Pridham is The Insider. Writing about interior design for interior design professionals

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  • July 12, 2021July 12, 2021
  • Leave a Comment on Project: Cath Beckett’s home

Project: Cath Beckett’s home

Cath Beckett is co-founder of interior design studio Yellow London. What a treat to step inside her home, bursting with colour and pattern

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Buster + Punch crash helmets
  • July 6, 2021July 6, 2021
  • Leave a Comment on In conversation with: Massimo Buster Minale

In conversation with: Massimo Buster Minale

With his brand Buster + Punch, Massimo Buster Minale is on a mission to show that design has the power to ‘blow your mind and change your perspectives’.

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cartoon 'Beware wood hidden by trees'
  • July 5, 2021July 5, 2021
  • 2 Comments on How interior designers benefit from a business coach

How interior designers benefit from a business coach

In this guest blog, Andrew Brown sets out why he thinks interior designers can benefit from the personalised, tailored advice provided by a business coach.

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Living area in TR Studio project
  • July 1, 2021November 25, 2021
  • Leave a Comment on Project: duplex apartment

Project: duplex apartment

With imaginative use of bespoke joinery, TR Studio reimagined a West London duplex apartment to become an elegant but hardworking four-bedroom family home

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  • June 29, 2021July 27, 2021
  • 1 Comment on Greenwich Peninsula sculpture trail

Greenwich Peninsula sculpture trail

I really enjoyed exploring the Greenwich Peninsula. A walk by the Thames, thought provoking sculptures and a ride in a cable car. What’s not to like?

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  • June 15, 2021June 16, 2021
  • Leave a Comment on Project: Passivhaus

Project: Passivhaus

Is it possible to transform a Victorian property into a Passivhaus? OEB Architects’ highly insulated refurbishment and extension of a North London townhouse demonstrates that it can be done.

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Christopher Farr cloth
  • June 14, 2021June 9, 2021
  • 1 Comment on In conversation with: Michal Silver at Christopher Farr Cloth

In conversation with: Michal Silver at Christopher Farr Cloth

Christopher Farr Cloth is celebrating its 21st year with the opening of a new showroom on London’s Kings Road. Here co-founder Michal Silver shares her thoughts on design collaborations, uplifting prints and the joy of just being alive.

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Westminster Fire Station exterior
  • June 2, 2021November 6, 2023
  • Leave a Comment on Inside Westminster Fire Station

Inside Westminster Fire Station

I caught up with Laura Marino, founder and creative director at Studio L, London, to discuss how she repurposed a handsome Edwardian fire station into a collection of boutique apartments.

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Jane Churchill collection from Colefax & Fowler
  • June 2, 2021April 15, 2025
  • 1 Comment on The latest fabric and wallpaper collections

The latest fabric and wallpaper collections

I’ve pulled together my pick of the latest fabric and wallpaper collections. A fabulously eclectic mix with inspiration taken from West London, China’s royal gardens and Beatrix Potter

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Home gym overlooking the sea by Thorpe Design
  • May 26, 2021May 1, 2025
  • Leave a Comment on Creating the perfect home gym

Creating the perfect home gym

It seems the pandemic has caused a surge in demand for exercise spaces within the home.  I asked four professional interior designers, all BIID members, for their tips on creating the perfect home gym.

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Elspeth Pridham, The Insider
Hello I'm Elspeth, a journalist with over 25 years' experience writing about interiors. The Insider is aimed at interior design professionals - I will be sharing product and event news plus insights from industry experts.

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